web-design-marketing

Elements of Good Web Design for Marketing Purposes

If you own a small business or offer services of a commercial nature, chances are you have considered taking your business online. Perhaps you have already done this and set up your website in the hopes that clients will notice it and contact you with orders. In today’s scenario, more and more marketplaces are moving […]

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How to Use Instagram and Snapchat Stories to Build Your Brand

We’ve long known a single picture is worth a thousand words, but how many pictures does a whole story involve? If you have spent any amount of time on Instagram or Snapchat in the last year or two, you might already know the answer. Companies of all sizes and statures have long recognized the value […]

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A Detailed Guide to Advanced Search Operators for SEO

First things first, Google gets as much as about 78% of worldwide search volume, which makes it the biggest source of organic traffic. Perhaps so much so that you wouldn’t even want to bother with another search engine in most cases. However, over the past few years, Google has gotten extremely stringent with SEO. If […]

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7 Steps To Earn Natural Backlinks Using Case Studies

How often do you write case studies? We write more case studies than the typical blog posts because people like to read, share, and link to them. A case study shows the challenges, the strategies employed, as well as the results a particular brand or website got. I will show you how to earn natural […]

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Why Blog For Business – Real Reasons to Start a Corporate Blog

Learn How Your Business Can Benefit from Blogging Blogging for business is important, no matter how big or small the business may be. Even small businesses with limited budgets can benefit from blogging. Something which I encounter a lot is business owners who misunderstand the purpose of starting a corporate blog. People fear what they […]

53 Essential Website Features for Local Business Owners

A successful business website is not just about great products and services. Many local websites only fail to attract customers because of subtle design flaws that can go unnoticed by an untrained eye. While generic web designing best practices work as a good starting point, to stand out from the crowd, your local business site […]

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How Important is SEO? 10 Expert Quotes

Search Engine Optimization (SEO) is undeniably a crucial factor in making your website easy for both users and search engine robots. It has a set of rules where website or blog owners can follow and optimize their site thus achieving a better Google page ranking. Although search engines have become more sophisticated, new updates are […]

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Tips To Optimize The Search Results Of Your Brand Name Your Way

Most of SEO experts focus on the keywords that match the industry or brand to get organic search results. This way you will have to depend on the online users who have searched for the products or services you are offering without knowing your brand. But then, what about the people who know you and […]

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How Not to Do SEO in 2017: On and Off-page Insights

When establishing an SEO strategy, many ask themselves whether to put more focus on off- or on-page, when in fact, they are both crucial for success. They represent two completely different sides of one fence in terms of improving search engine rankings, however, they should both be equally tended to. The only question should be […]

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SEO: Why Your Business Needs it NOW?

You might have already heard it before, but it cannot be stressed enough how important the Search Engine Optimization or SEO is in today’s digital business landscape. Now that more and more people are using the internet to look for the products and services they need, there is no more perfect time than today to build […]