One of the most significant problems with the idea of creating compelling blog content is staying fresh, relevant and interesting over a long period of time. The problem with this lies in the fact that every niche has a relatively limited number of topics that you can get into before your content become, well, repetitive. Nonetheless, there are so many different angles, voices and narrative techniques for you to discover. With that in mind, these several tips might be something that every single content creator might end up needing at one point.
1. Try storytelling
The first thing you might want to try out is a tad different approach from the way you usually write. For instance, instead of just going with a regular, run-of-the-mill narrative, why not start with a problem and hint on the solution (foreshadow) in order to keep your audience tuned in? This is just one of many narrative techniques that writers are using to keep their readers interested, even prevent them from skimming. Aside from this, you can also try to write in the first person, make underdog success stories and even resort to many other, similar storytelling techniques. It all depends on your audience, your preferences, and your writing prowess.
2. Invest a fair amount of research
Numbers change, and just because you’ve unveiled an important industry-related metric a year ago, it doesn’t mean that it still holds up. In fact, even if nothing’s changed in the industry (which is highly unlikely), the chances are that your readers might be turned away by the fact that the content that they’re reading is not from 2018. Therefore, you should regularly revamp and edit old content, even make a comparison as to how numbers hold up over the course of several years.
Furthermore, you need to look for credible sources, which is why it’s wise to look for government organizations or prestigious institutes. Just because you’re not the original researcher, people will still hold you responsible if you’re the one that they got that information from. For those who are doing a lot of research in their creative work, a dual-monitor setup might be particularly useful, since you can write and fact-check without having to switch between tabs or windows. This is also why your creative work might benefit from an additional Samsung monitor.
3. Don’t be obsessed with word count
As of late, there’s a statistic that blog posts that average more than 3,000+ words tend to do much better than shorter posts. This makes some bloggers try so hard to get past this threshold that they quickly go off topic, and it even makes them feel compelled to resort to fluff text as much as they can.
Sure, a quality 3,000+ words long post may be more efficient than a quality, under 1,000 words post, however, keep in mind that this only happens in a scenario where both of these articles are of the same or similar quality. Sacrificing your post’s quality for a slight algorithm-favoritism (potential favoritism at best) is never a good idea.
Besides, three 1,000-word posts can be stretched over two or three weeks, while publishing a single 3,000-word article per month won’t be deemed nearly as appropriate. Keep in mind that this is usually the same amount of work that we’re talking about.
4. Don’t stick to text
Previously, we talked about words and word count, however, if you aren’t that keen on writing, keep in mind that there’s no reason why you should stick to it in the first place. A video, a podcast episode or an infographic are just as informative and can be far more entertaining than their textual counterpart. Besides, keeping your content diverse may help you attract more audience, while at the same time making your job much more interesting. Remember, once you stop being passionate about what you do, the quality of your work will inevitably start declining. Keeping your content diverse is one of the ways to keep things spicy and exciting enough.
The problem with this particular idea lies in the fact that different formats may require some specific knowledge that you currently don’t possess, or they might even need some specialized equipment. This means that you would either need to enroll in a course and get some shopping done or that you will have to team up with someone from this branch and start outsourcing/collaborating.
The best thing about the above-listed four ideas is the fact that they’re not exhaustible. There are always new narrative techniques to discover, new content formats to explore and old content to revamp. In other words, for those who are serious about keeping their blog content fresh and exciting, there’s no excuse for failing to do so. Especially now that you know better.
Dan Radak is a marketing professional with eleven years of experience. He is currently working with many companies in the field of digital marketing, closely collaborating with a couple of e-commerce companies. He is also a coauthor on several technology websites and a regular contributor to Technivorz.
https://coronationim.com/wp-content/uploads/2018/11/more-interesting-blog-content.jpg7201280Dan Radakhttps://coronationim.com/wp-content/uploads/2019/04/cimlogo-1.pngDan Radak2018-11-07 10:49:312018-11-07 11:20:06Tips for Making More Interesting Blog Content
As internet trends come and go, they can cause you to abandon your current content strategy and adapt to new practices. By the same token, many of yesterday’s tactics have lost their effectiveness. Protect yourself by learning about five popular content marketing myths that you should ignore in 2018.
Any content will do
Avoid the mistaken belief that practically any content will help you achieve your goals. Instead, you need to understand the people who comprise your audience and use that knowledge to create an online experience that matches their expectations.
Additionally, you must avoid the myth that quantity matters more than quality. If you get in a rush to publish online content, its quality might be diminished, and fewer visitors to your site will have the experience that they’re looking for.
Rather than taking a hasty approach to content, plan your editorial calendar, including the topics and titles that you will cover in coming months. Plan your content and then make sure it has the quality and information needed to engage your audience.
Content Marketing isn’t for “boring” industries.
Sometimes industries and products are so exciting that the words practically leap from your mind onto the page. Other times, you might not understand why anyone would be interested in your content. In either case, what you write matters, as well as how you write it.
In other words, content marketing works for every business that wants to engage their audience and build relationships. The key is to publish high-quality material that solves real-world problems for prospects and customers while adding value to the marketplace.
Anyone can create great content.
Try thinking of content creation as you would think about working on your vehicle. You can do simple things with your car such as inflate tires and refill fluids. However, when the time comes for an engine overhaul, you instinctively look for an expert mechanic.
So, consider involving yourself and your team in the production of basic content while allowing expert employees or freelancers to do the “heavy lifting.” For a freelancer, you can expect to pay between $20 and $30 for each article.
If you get your employees to do the work, consider offering them a chance to work remotely. Doing so can reduce your overhead while substantially increasing employee productivity.
Content marketing ROI can’t be measured.
Every business wants to get ample returns on the money they invest at every level. Unfortunately, many business owners and managers believe the myth that they can’t track the returns generated by content marketing. This isn’t true.
In the end, the goals you set determine how you will measure ROI. So, when you execute a content marketing strategy, you have the responsibility to set goals that contribute to your mission. Also, you need to define relevant metrics that allow you to measure progress.
You can always measure things like page views, downloads, visitor time on site, gathered leads and conversion rates since it’s the engaged website and social media visitors who will contribute the most to your profitability.
Good content is all you need
Don’t believe the notion that, by publishing high-quality content, you can forget about other content marketing issues and SEO.
Even if you have created the most valuable content on the web that precisely meets the needs of your audience, you will still need to promote it. Needless to say, content promotion is a specialized field of its own. In other words, you can’t just promote a Facebook post or tweet and consider the job done.
Instead, spend time optimizing your content to meet the queries of the search engine users that you want to reach. Furthermore, when the time comes to expand your audience, you can utilize PPC and guest-blogging campaigns to promote it.
In conclusion, you have a lot of myths to ignore in 2018, if you want to succeed in content marketing. As you adjust your beliefs, remember that creating a new and successful strategy takes time and effort.
Jen McKenzie is an up-and-coming author from NY. She usually writes on business, marketing and HR subjects. When not at her desk, you can find her taking long strolls in the countryside or enjoying her free time brushing up on photo editing. You can reach Jennifer @jenmcknzie on Twitter.
https://coronationim.com/wp-content/uploads/2018/01/content-marketing-myths.jpg7201280Jennifer McKenziehttps://coronationim.com/wp-content/uploads/2019/04/cimlogo-1.pngJennifer McKenzie2018-01-11 13:22:572018-06-13 20:03:095 Popular Content Marketing Myths You Shouldn't Believe in 2018
When coming up with a content marketing strategy for our brands, one of the most critical components is social media marketing. We create content to sharing it online via social media networks. There are over 3 billion social media users worldwide. With this information, it’s evident to see that creating effective social media content is crucial.
The following are nine strategies that you can employ to achieve this:
1. Concentrate On Your Reader
Your readers ought to be the primary target of your post. Even though most writers tend to focus on a wider audience, there are others that enjoy tailoring content towards a particular person or group of individuals.
Despite the fact that it’s not the only strategy to adopt, writing to one person portrays the desire connect with your readers.
2. Define Your Goals
Goal defining is one of the most important things to do
One of the first things to do is goals definition. Typical objectives include promotion of products and client engagement. Once your goals are set, you should remember that everything should point back to them.
Afterwards, think about how you’ll measure them. What will you use to gauge your efforts? Retweets, shares or comments? Everything should be defined in your social media strategy.
3. Choose The Right Social Media Sites
The more sites you pick, the more content you’ll have to create. Therefore it’s prudent for you to do one thing well than doing several things just okay. Ensure that you choose wisely so that you don’t overwork yourself.
As you’re selecting the ideal social media sites, remember that each channel needs different kinds of content.
4. Utilize The Language Your Audience Uses
The language you use should be the same as your audience’s
Copy how they speak and the words that they use. Take a look at who reads your content or comments on your posts. Moreover, also look at their emails and social media updates. You can go ahead and request those that have bought your products to describe them back to you.
5. Repeat What Works
If an article about a particular topic is shared several times or gets a lot of hits, logic states that you create more content for the topic. Give your audience more of what they need.
6. Identify Your Clients’ Social Networks
Choose the network which your audience uses frequently
There are a significant number of social networks and channels that people use nowadays. Make sure that you publish and place your content where your clients tend to spend time in. The most common social networks include Facebook and Twitter.
7. Come Up With The Content
It doesn’t take much time and effort to create content. However, you should keep in mind that you’re creating online assets that will continuously provide value for you. For instance, a video published online that demonstrates how to do something will continuously educate your customers.
Blog articles, on the other hand, can be used for creating an online video. So if you are thinking about crowdsourcing content, for example, inviting guest authors to your blog, you may have to set some writing guidelines like the length of articles, images, and subtitles to be used.
If you imagine that simply writing and publishing is all that you have to do, then you’re mistaken. Your task has only just begun. You have to optimize your content. Some things to consider include:
Headline – Always come up with a compelling headline that will make people want to read your content.
Structure – Write subtitles that split your content into several segments that will attract your readers to your article.
Search – Write articles utilizing keywords that your readers would use to search for you online. Additionally, if you are publishing videos on YouTube, ensure that your content is optimized by coming up with a headline, a description, and keywords.
Social – ensure you have social media sharing buttons whenever you have content to share. Try not to make it hard for your audience to share and spread your awesome content.
9. Make Your Content Mobile
Nowadays, PCs and laptops are not the only gadgets that your customers or readers use. With advancements in technology, mobile phones and tablets have become must-have gadgets (there are around 2.4 billion smartphone users worldwide. This number is expected to hit 6.1 billion by 2020). Therefore, ensure that the content you create can be viewed on the various mobile platforms.
The tips discussed will greatly assist you to come up with compelling social media content for your brand. For queries about cause and effect essay outline or essay writing services, you can visit various online sources for assistance.
Kevin is a professional educator and a private tutor with over eight years of experience. He is also a content writer for various blogs about higher education, entertainment, social media & blogging. During his off time, Kevin enjoys traveling and cooking. Feel free to connect with him on Twitter, Linkedin & Google+.
https://coronationim.com/wp-content/uploads/2017/10/social-media-content.jpg7201280Kevin Nelsonhttps://coronationim.com/wp-content/uploads/2019/04/cimlogo-1.pngKevin Nelson2017-10-02 09:59:492017-10-02 16:25:309 Steps Towards Writing Effective Social Media Content
If you have been running your blog for a long time, it probably has a lot of old posts that don’t enjoy a lot of attention from the visitors. It’s a shame because they still might have some value. Are there any ways to bring them up to the surface again?
Yes! In fact, a lot can be accomplished with old blog content if you know how to optimise it properly. For example, you can increase the number of visitors to your blog in a short period without applying too much effort.
This process is often called historical optimisation.
What is historical optimisation?
Simply put, it means that old blog content gets optimised and updated to be more relevant and up-to-date. “Old content” includes those posts you’ve written a couple of months ago and earlier.
The benefits of recycling old blog posts by applying historical optimisation:
Low cost (no need to create original content)
Small effort (only minimal work with content)
Incredible potential (recycled content can achieve the same popularity as fresh)
The increase in the number of monthly live search views of optimised old posts by 106 percent.
The number of monthly leads generated by optimised old posts more than doubled.
How does that sound? Optimisation of old blog posts is something worth doing, so why not spend some time trying it?
Here is the list of the best way to repurpose and optimise your old blog content to generate new leads.
Fix Keywords Issues Older content has some shortcomings, with keywords being one of the most important. It contains those tired keywords that don’t work anymore. Perform resurrection of this content by replacing them with the most current keywords. For that, you might need some keyword research tools. The replacement may require some rewriting, but it will improve SEO results. Read the content, think about the ways to change some parts of the text. “Be careful as Google, and other search engines frown upon weird sticking in of keywords with the purpose of getting them in the text,” says Robert Green, a content manager from A writer. “As the result, you’ll get fresh content by applying minimal effort.”
Change Titles The title is the first thing that readers see, so it’s critical to make them as attractive as possible. A lot of good articles fall on fewer eyes because their titles were boring. For your old content, change of titles is a mandatory requirement because they already don’t enjoy the same popularity as when they were first published. One can automate the process by using topic generation tools. For example, Hubspot’s blog topic generator is one of the best out there. It requires three nouns and produces great topic almost instantly. Remember: 80 percent of your visitors will read the title of the articles, but only 20 percent will open and read them. The more attractive and compelling titles you create, the better. For example, you can use numbers, data, different rationale, calls for attention, and other tricks.
Insert links to older posts in current ones This is the easiest thing to do because it does not require any significant changes. Your current posts can lead the viewers to older ones if they contain links to them. Find places where you can appropriately insert these links. That’s it.
Change the format Your older posts provide helpful, evergreen content that could be popular today as well. What about changing the format of the articles? For example, if they are composed of plain text, you can turn it into an infographic, slideshow, or even a video? Research showed that visual aids like videos and infographics were effective at increasing the attention to content if compared with textual information. For example, the businesses who market their content with infographics grow their traffic 12 percent on average, according to Social Media Today. Moreover, people like to share visual aids in social media (plus, 65 percent of all people are visual learners), so chance your ‘old new’ content will be shared increases as well.
Optimise images for social media Simple tweaks can help you to optimise your old images. For example, it is a known fact that Pinterest users tend to click less on horizontally-oriented images than vertical ones. According to Social Media Cheat Sheet 2017, the max pin for Pinterest images is 2.5 times width; others social media platforms also have their ideal sizes. Scale your images according to the latest recommendations, and they will be optimised to generate more leads.
Provide compatibility with mobile devices People perform more searches on mobile devices than desktops today, according to Search Engine Land. People love to browse the Internet on the go, so this trend continues to evolve. With our contemporary lifestyle, it is the only chance to do so. Test compatibility of your old blog posts for mobile devices like smartphones and tablets to make sure that more people can read them comfortably.
Update information This one is obvious. Let’s say you have a blog post about the role of social media in a business promotion that you wrote a year ago. A lot has changed since then, so why not update that post with the new information? If you update the text of the post and add more current tips and guidelines, you have a great chance to increase its popularity. “People want useful and fresh content, so give them what they need.
Now it’s your turn to optimise!
As you can see, there are numerous ways to give the second life to an old blog content. No matter how long it has been published – it can be updated and bring as many leads like the one you uploaded yesterday!
The tips given in this article can be summarised by the following words: make content relevant, fresh, and useful. Given that the Internet made people seekers of consistent information, you should act as a provider of reliable and relevant content.
We recommend you try at least several of the techniques described above, if not all of them. By following these tips, you’ll save a lot of money that you otherwise would have spent on content creation.
That’s it. Hope we convinced you to optimise your old blog posts!
Lucy Benton is a marketing specialist, a business consultant who finds her passion in expressing own thoughts as a blogger, and currently, works at Assignment Helper. She is constantly looking for the ways to improve her skills and expertise. If you’re interested in working with Lucy, you can find her on FaceBook and Twitter.
https://coronationim.com/wp-content/uploads/2017/07/best-ways-old-blogs-new-leads.png7201280Lucy Bentonhttps://coronationim.com/wp-content/uploads/2019/04/cimlogo-1.pngLucy Benton2017-07-06 11:17:452018-01-10 12:35:25Best Ways Your Old Blogs Can Generate New Leads
Content marketing is no secret. In fact, you could call it one of the most traditional marketing philosophies out there. There’s the right reason for this, of course. Content marketing is good for a lot of things. The first being that it will catch the attention of your ideal audience. It also converts your ideal audience into leads, nurtures them through the sales funnel until the first sale, and then turns first-time buyers into lifetime customers or, better yet, brand advocates. Other channels undoubtedly play a role in the process, but compelling content is the underlying thread tying them all together.
When it comes to turning the skeptics on your marketing and leadership teams into believers, though, the above story of content as a significant driver of sales is likely to be met with eye rolls. Why? It sounds unrealistic, and, ultimately, lacks numbers. In the digital age of marketing–where everything that can be measured, will be measured–content needs to step up its game.
Luckily for you, there’s an easy way to do that: tracking and reporting on content assisted conversions. First, though, you have to write content that converts. This isn’t as scary as it sounds, but it certainly isn’t easy.
Keep reading for three fool-proof tips that will help you write killer content that will both convert your audience and make your marketing team look great.
1. Make sure your blog is as compelling and as consumable as possible
Compelling and consumable. They go together like peanut butter and jelly, and they speak more to blogging best practices than own marketing strategies. You want to pair these tactics together because if you write great, consumable content, but no one is compelled to read it, you’ve wasted your time. The opposite is true as well; if you’ve compelled your audience to click through to your content, but they don’t stick around and consume it, you’ve wasted your time again.
Writing compelling content–namely, content that drives clicks–is tricky. Content saturation is at an all-time high, and even click bait has begun to lose its effect. Your headline must have pull, and your first few sentences must immediately engage. The best headlines create a sense of urgency, invoke strong emotion (positive emotion performs better, but negatively is better than neutral), and keep the value up front. Scroll up, and you’ll find a headline that does just this.
Now that you’ve got readers engaged keep their eyes moving down your page. A little-known secret here is to treat your blog like a landing page. This means eliminating distractions, making strategic use of white space, and keeping all elements flowing towards the ultimate goal of the page.
Do you want readers to download a white paper? Follow you on social? Subscribe to your email newsletter? If you don’t show readers the goal of the page (or, even worse, you don’t know the goal of the page), they likely won’t accomplish it. Everything from bullet points to image usage to clear CTAs–more on this later–will help you accomplish this.
2. Use audience research and segmentation to ensure you’re speaking to needs
Marketers and writers alike often make the mistake of trying to speak to everyone. The logic goes, it seems, that if you try to appeal to 100 people, you might appeal to one. What research and experience have shown, though, is that if you aim to appeal to one person, there’s a high likelihood you’ll appeal to many. There is no substitute for polished content focused directly on one pain point when it comes to influencing conversions.
To do this well, you need to know two things. One, who your audience is. Two, what they want.
Hopefully, your audience consists of more than one person, though. If it does, there are still ways to write precisely to one person. Audience segmentation tools can break your audience down into smaller, more homogeneous groups. With these smaller groups, you can develop a stronger idea of simple wants, needs, and background information that you can translate into hyper-specific, realistic personas.
Ultimately, when you’re speaking to someone’s needs, getting them to convert isn’t a hard sell. It’s the natural next step.
3. Move your audience down the funnel with compelling and relevant CTAs
If the other steps were the cornerstones, this one is the steeple. You’ve captured your audience’s attention with a great headline and introductory paragraph. You’ve moved them down the page with easy-to-read content that solves their problems. Now, all you have to do is give your audience more of what they want.
Most of the time, what they want is more great content, so this is an appropriate time to offer that great whitepaper you just launched or your email newsletter tailored to this audience member’s pain point. Other times it may be a chat with a sales representative or a sample product. Luckily, you’ve done your audience research, and you know how to serve up a well-placed, genuinely valuable offering that will be a win-win for both your audience members and your marketing team.
Closing The Deal With Content
Once you’ve got your audience clicking through to your content and keeping their eyes on the page, getting them to convert is easy–as long as you know their needs and speak to them openly. In fact, keeping content assisted conversions high is as simple as always keeping your audience front and center, following the basic tenets of quality copywriting, and ensuring that readers always have an important next step they can take to engage further with your brand. So are you ready to write killer content delivers better conversions?
Aaron Gray is a leading digital marketing expert in Australia, specializing in Blogger Outreach services through Nobullshit.com.au. Aaron’s goal is to deliver professional blogger outreach to clients across almost all industry niches. He is dedicated to hard work, his job, and loves to travel in his downtime.
https://coronationim.com/wp-content/uploads/2017/04/killer-content.jpg7201280Aaron Grayhttps://coronationim.com/wp-content/uploads/2019/04/cimlogo-1.pngAaron Gray2017-04-21 12:05:482017-04-24 12:19:09Killer Content: How You Can Write Killer Content That Sells For Better Conversions
“Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful.” – Albert Schweitzer
Whether you are aware of this or not, there are two types of people in the marketing industry: those who believe they can deliver every strategy efficiently and successfully and those who believe things can just happen to them. Each marketer has their fair share of experiences in the marketing world. However, their action and approach to a precise moment determine what type of marketer they are.
Admittedly, marketers also feel overwhelmed especially when there are so many things to consider – not to mention the deadlines you need to catch up. Marketers know so well, especially when you are working in a competitive business such as the digital marketing agency in the Philippines that it is not easy to be productive every single time. Sometimes, sales aren’t just going up, and because you need to think it over and over again as to why sales are stagnant; you would apparently exert more effort which causes you to feel stressed-out. If you are one of those marketers who is struggling with their productivity at work, then here are some things you need to know and learn about sales, stress and success and how marketing experts beat them all.
Most people who purport to be influential aren’t – and people with tons of social media followers probably can’t help your sales. Never get tricked by the number of followers they have on social media, or how they claim to be influential they are. Although they may have some advantages, that does not mean they can already convert their followers into sales. When you’re a marketer, you should know how to determine people who are potential enough to engage on your site. It does not matter if you do not have hundreds or thousands of followers on social media, for as long as you know they are your target market and potential clients, then it should be good enough to give it a try.
Anxiety and worry are rooted in fear and are wasted energy; they never contribute to any positive outcomes. The moment you decide to be a part of the marketing industry, you should already know that it is a risk to take. Sometimes, you need to sacrifice your time and exert the second effort just to come up with an effective strategy. With this, marketers tend to develop anxiety and worry about the things; they needed to do just to beat the deadlines. However, you have to know that worrying too much is not good especially for marketers. You need to be healthy emotionally and physically to achieve the goals you have for the business.
Meditation does wonder for eliminating, preventing and managing stress and anxiety. Let’s face it; we usually experience stress – it is inevitable especially when you are working in a competitive company. But just because we often experience it, that does not mean you do not do something to prevent it from happening. Of course, there are also ways for you to avoid such. Meditation is one thing you can do to lessen the burden you are feeling. Whether you realize it or not; meditation has a lot of benefits; be it mentally and physically. With this, it will help you loosen up and start a new and fresh mind.
The more you hustle, the luckier you get. This is also one thing marketers should consider. The outcome of your success would depend on how you do things the right way, or how you plan out your strategy to make it as efficient as possible. The more you strive for, the better, of course, you can also expect better results. One thing is for sure; you do not want to lose to your competitors just because you are slacking off of your work.
Social media does not drive sales. Dor some businesses, social media might be a great way to drive sales. However, this may not always be the case for the other businesses. Social media is a broad platform where anyone can just skip your website. But if you are aiming for higher sales, then make sure you create a community where your target audience and potential clients can converse properly. It is in this way where you will be able to ensure you can drive sales out of them.
Perhaps, driving out more sales and beating up stress may be a challenge especially when you have so many things in mind. But with these tips mentioned above, it would guide and help you come up with better and strategic ideas for your business.
Janice Jaramillo is a twenty-something who loves to write and read about technology and marketing. She is currently associated with the digital marketing agency in the Philippines. She also likes to travel around the world to meet new people.
https://coronationim.com/wp-content/uploads/2017/04/5-things-learn-success.jpg7201280Janice Jaramillohttps://coronationim.com/wp-content/uploads/2019/04/cimlogo-1.pngJanice Jaramillo2017-04-18 10:01:472017-05-10 10:24:065 Things To Learn About Sales, Stress, and Success From The Marketing Experts
From sources of inspiration to creating high-quality social images to accompany your post, there is a multitude of free and paid tools that can be used to improve your guest blogging campaign. While we certainly don’t advocate the automation of guest blogging, because this quickly crosses the line into a spammy and unethical territory, there is nothing wrong with using some of the tools available to you. By reducing the time it takes to manage multiple spreadsheets, install Outlook add-ons, and unaccepted recirculating pitches, you can concentrate more of your personal resources on creating high-quality guest posting content.
So, below we have put together a list of 10 of the most useful tools;
Finding inspiration for new posts can be difficult. You don’t want to send rehashed versions of the same articles to multiple sites, but after you’ve pitched a few blogs, you quickly run out of ideas.
Of all the content inspiration tools out there, AnswerThePublic is the one that we return to most often. We use it for writing our blog posts, for finding buyer keywords, and we use it to ensure that we’ve covered every single base with web page content. We also use it for guest blogging.
Only add your keyword, and hit search. AnswerThePublic will then provide you with a list of relevant questions about that topic. We don’t tend to use the visualization tab, which is selected by default. Instead, we click Data so that we are presented with a list of questions. Choose one question, create an FAQ style post, or just use the results to spark some content ideas.
Want to know what readers are sharing on social media about your niche? BuzzSumo is a great tool for exactly that purpose. Although many, many tools are part of the BuzzSumo suite, we primarily use it to determine popular topics and even to help us come up with blog post titles.
Enter your keyword, with quotation marks, and then hit search. You will be given an extensive list of posts that include the number of shares they have experienced on different social media accounts.
You can see whether a blog has any traffic, whether it has suffered any penalties that might be passed on to you, and you can also use it to determine the most popular posts that have appeared on a blog. This gives you great information to share with the blog owner – right; they probably know which there most favorite posts are, but by showing that you do too, you also show that you’ve put some time and effort into contacting them.
One of the biggest challenges in guest blogging is finding a steady stream of high-quality blogs that we want to publish content on. SEMRush may not be the first tool you think of for this, but they have a new SEO Content Tool. The tool is still in Beta, but enter a keyword, and SEMRush will display a mass of information, including a list of sites where you should try and get a link from. This will often include blogs that accept guest posts, reducing the time you have to spend mastering Google search queries.
We aren’t usually fans of scrapers and scraping tools. In the case of website scrapers, they tend to end in a list of relatively low-quality sites, but if you use it correctly, then the Guest Post Site Scraper will provide you with an extensive list of websites that use your keywords or are based on your topics, and that actively encourage guest post submissions. If you do use this tool, be sure to check the quality of the sites before you go submitting work to them.
When it comes to pitching websites, you will find that some site owners answer straight away. Some take days or even weeks to respond, and many will never respond at all. You can significantly improve your acceptance rates simply by following up on the pitches that you send. A spreadsheet will do the job, but BuzzStream arguably does a better job, and it does it in less time. You can even use it to find sites. It displays the email or contact address of any site that you find, and you can set reminders so that you email the site owner again in a few days.
Writing a guest post should take time. The more effort you put into it, the greater the results you will reap. However, because it can take hours to create a high-quality post, find a list of sites, and then pitch your idea, you should ensure that you are getting the most from every post that is published. For this reason, you should measure the quality of a site before you try pitching them an idea. Moz offers a Domain Authority (DA) and Page Authority (PA) of every website and web page online, and these metrics are considered the industry standard for this kind of purpose. We are asked for sites with a minimum DA of 20.
It is important not to overlook the power of social shares as well, and the past social performance of a blog’s posts is a reasonable indication of how well future posts will perform. SharesCount is a straightforward and useful tool that tells you how often a post has been shared on the major networks and is a simpler alternative to BuzzSumo and other tools. Paste the URL and click Enter.
Some blog owners receive hundreds of pitches every week and must spend more time trawling through submissions than they would spend writing the posts. It stands to reason, then, that the more work you do for the site owner, the greater the chance that they will publish your piece. Add images to your post. Use screenshots where applicable, or use royalty free, stock photos and illustrations. Many websites offer this kind of content, including Pixabay.
If you want to go the extra mile with your submission, then you can create better quality images. Use the photos and illustrations you gather from Pixabay and other sources, edit them, and add text and other items using Canvas. Canvas can be used to create stunning infographics and hero images, as well, but it is a quick and simple solution to creating social sharing images.
Using the tools above you can increase your guest blogging performance. You will be able to find content ideas more easily, judge the quality of sites that you publish to, and even incorporate images. You can track your results, and you can use the information that you gather to make further improvements in the future too.
Matt Jackson is a freelance content writer and guest blogger. He manages dozens of campaigns, crafting high-quality content, and submitting to beneficial blogs to gain exposure for websites around the world. Visit brandingmedia.co.uk for more information on Matt’s services.
https://coronationim.com/wp-content/uploads/2017/04/10-tools-improve-guest-post.jpg7201280Matt Jacksonhttps://coronationim.com/wp-content/uploads/2019/04/cimlogo-1.pngMatt Jackson2017-04-12 10:02:412018-02-13 14:35:5910 Tools To Improve Your Guest Blogging Results
Content marketing has many aspects to it, but the premise is very simple. You create content and then promote it. However, anyone who reads this blog knows that it’s not that easy. You have to create the right content that will get your shares and likes and then you have to outreach to people that will put your content on display to the world. Even then it can be hard.
However, infographics seem to play by a different set of rules. There is one thing I know about content marketing, and that is infographics get shared. They just work.
Then I started thinking about why infographics go viral. Why do they get more shares? Why do people like them?
So I did some research, and I complied 20 ‘secrets’ why infographics go viral, and what better way to compile these 20 hidden secrets than in an infographic.
Take a look, and hopefully, you will realize the power of infographics.
A viral infographic has a defined purpose and message behind it. A study conducted by the Journal of Physical Activity and Health noted that the viral infographic transmitted a message and engaged the viewer using a three-step process: raising awareness, changing and challenging attitudes, finalized with a call to action’ to change behaviors.
The display size of the infographic matters. Social Media Today conducted an analysis of 1000 infographics that were the most shared in some different business industries and found that the most popular size was an average of 3683 high and 803 pixels wide. This is an average size, so a rule of thumb you can apply is to use these pixels sizes and add or subtract 15 percent to maximize your viral potential.
Viral Infographics are all in mind. There is clear scientific evidence, as stated in a Thomson and Reuters blog, that 30 percent of the brain is used to process visual data, contrasted with 3 percent for sensory information. An attention-grabbing infographic with the potential to go viral needs to use visuals that clearly explain the content with a minimal use of text. If the graphical information is confusing, it will lose the viewer.
Being easy to understand is an essential feature of a viral infographic. There are many ways to communicate information, but what makes an infographic shareable is the fact it can convey its message at a glance. According to Thomson and Reuters, there are six characteristics to an attention-grabbing infographic, but when you consider the purpose of an infographic is to present the information quickly, so viewers need to see a clearly defined message.
Make the connections between your infographic images and your brand message as clear and straightforward as possible. Neomam cites scientific data that says it only 150 milliseconds for an image to be processed in our brains, and another 100 milliseconds to attach a meaning to that image. This means that it is critical for your infographic to communicate information visually in a way where the viewer makes an almost instant connection with the symbol. The less the viewer has to think, the higher the likelihood of it going viral.
Focus on color first, and then the text. According to NeoMam, someone who encounters an infographic is 80 percent more likely to engage the image visually. But more importantly, stopping to engage the color image makes the viewer more likely to read the text. Therefore, the color attracts, and the text informs. The danger here is that too much emphasis will be placed on the color and the underlying message in the text will be lost to the viewer.
Create a special color scheme. Social Media Today took a close look at color schemes and found that almost 4 of 10 infographics that went viral had either a triadic color scheme or a monochromatic color scheme, while the least likely color scheme to go viral was tetradic. The color scheme needs to emphasize the critical points of the infographic.
Viral Infographics take advantage of a fundamental cognitive process. Because our brains are wired to focus initially on visual stimuli, people can recall 80 percent of what they see, according to NeoMam’s infographic. Your infographic does not have a chance of going viral if it is not something people will be able to remember. The lesson here is to be creatively simple and make it easy for the viewer to remember.
Sharing is fun. This may be the most obvious and also the most overlooked characteristic of a viral infographic. NeoMam puts this fact at the end of their website infographic, not because it requires a lot of explanation but for exactly the opposite reason. How much can you talk about making something fun? When it comes to a viral infographic, this can be the deal breaker.
The Word Count needs to be carefully watched. An analysis by Social Media Today showed viral infographics had an average of 398 words, and no viral infographic has more than 502. Another rule of thumb you can apply is to keep your infographic text right around 400 words. Many marketers believe “less is more, ” but these statistics clearly show that people expect an infographic to convey a minimum amount of information to be useful – and shareable.
The best viral infographics know their target audience extremely well. The primary characteristic of any social media marketing campaign is defining your target audience. An infographic needs to be very precise in its definition because the information in the infographic will only be relevant to a particular group of people according to Digital Marketing magazine. They, in turn, will share it with others who know the content is relevant to the other person.
Choose your marketing channels carefully. Experienced social media marketers know that choosing the right channels is key to success. Social Media Today discovered in an analysis of 1000 infographics that on Facebook you would have a better chance of going viral if the industry is Health, while if your channel is Twitter you will have a better chance with – Social Media. It is possible you can commit an infographic to a single social media channel and watch it go viral. Only your marketing data and analysis can show you what will work for your particular situation.
Infographic content needs to be both compelling and unique. One of the trademarks of a quality infographic, according to Digital Marketing, is that it has compelling content. This is only the first step, however. Being unique is also a critical part of viral success because there is little need to share information that can be easily found on 100 other websites or media channels.
Be sure to contain backlinks in your infographic. While content is important, infographics that are out on social media should always have a backlink according to Digital Magazine, either to your landing page or home page There are two reasons for this. First, it increases brand awareness, and second, it opens the door for visitors to see other infographics available on your site. While backlinks can increase traffic, the goal here is to have the visitors browse your website and see your remarkable infographics.
Choose your title keywords carefully. Many people do not associate keywords and infographic title as a sufficient attention grabbing marketing technique because they are often so focused on the content itself. Digital Marketing magazine makes the case that doing so makes your infographic better, increasing your chances for a viral hit. Organic searches have a better chance of connecting to your infographic if it is easily found through targeted keywords in your title.
Use infographics to increase the number of your followers and subscribers. Digital Marketing sees this as a clear step towards going viral. The more people you have who you stay in regular contact with through email or mailing lists, the more people will know about your latest infographic. Remember that information in today’s world has a very short active life, which is why everything viral does not last very long in the Internet world.
Color Me Blue In the Social Media Today report, blue was by far the number one color of choice, regardless of the industry. This included the areas of Health, Business, Entertainment, and the entire range of viral infographics. Red was second, except for the Health industry where it placed third. Blue is considered to be a stress-reducing, relaxing color while red communicates excitement. Use the color combination to your psychological advantage.
Use the embed feature to allow others to embed your infographic into their blog or website. Allowing your infographic to be embedded in another businesses’ website or on a blog increases its exposure and increases its visibility, according to Digital Marketing magazine. The progressions are simple: the more people who see it, the more people who will share it, and the more people who share it increase the possibility of it becoming viral.
Do not limit your infographic “mentality” to online media. Digital Marketing correctly points out that an efficient multi-channel marketing campaign extends beyond the online presence of your company. Though the concept of viral is usually associated with the Internet, there are ad campaigns that make the jump to print and other forms of media. A quality infographic looks just as good, or maybe even better, in print than in a digital environment.
One secret that may still be a secret is that there are still hidden realities behind viral infographics. The fundamental Social Media Today analysis that has been used concluded that one of the least popular industries for infographics is Finance. That seems more than a bit odd, but it is borne out by the statistics. Likewise, it states one of the most popular is the Entertainment industry. Numbers don’t lie, but it is possible they can mislead.
So there you have it the secrets finally revealed. Now it’s your turn to create an infographic that will go viral and make your brand the talk of the town.
Blogging for business is important, no matter how big or small the business may be. Even small businesses with limited budgets can benefit from blogging.
Something which I encounter a lot is business owners who misunderstand the purpose of starting a corporate blog. People fear what they don’t understand which deters them from trying it out, and most of those who do just end up publishing company news which, let’s be honest, only reach a tiny audience. So why bother, you ask?
Well, let’s evaluate.
What does every business owner care about the most? That’s right; the bottom line. The highest priority is sales because earning money is the reasons why they started their company in the first place. In this post, I will explain how blogging effectively can increase your bottom line – if it is done the right way!
2 Common Myths About Business Blogging Goals
People read your blog and immediately purchase your product
People enter your home page or other landing pages, see that you have an excellent blog and that influences them to purchase
There is nothing more to add here; this is not how blogging brings you extra cash, and that’s the long and short of it.
Factors which Influence Purchase Decisions
Before we move further, it is critical to mention (at least briefly) the factors that do influence consumers during the purchase decision process. If you want to dig deeper, you can find more details here and here.
To summarize, here is my short list –
Product quality and pricing
Web site design, usability, and responsiveness
Content shared by people they know and trust
Brand familiarity and strength
Again, there is no really need to go into too much detail here. It is clear that there is no way we can influence p.1 and p.2, but what about the other two points? If you want people to know about you, trust you and to spread the word about you and your business, then blogging is the ultimate weapon at your disposal.
SEO and Traffic
Frequent and quality content updates are factors which play a role in your SEO ranking. If you regularity publishes new content, it positively influences domain-level authority. The more often you upload recent articles, the better. This may prove difficult to achieve this every day, but that is not necessary; twice a week is a good rate to start with.
If your only goal is to signal to Google’s bots that you have updated your website’s content to give you an SEO boost, then publishing articles of around 500 words would be sufficient. However, should you be seeking black-belt business blogging which results in quality traffic, valuable leads and that contributes to your brand’s authority, then you need to take a ninja approach to SEO-friendly blogging.
Here are the fundamentals which you need to take into consideration;
Do keyword research and write SEO-friendly articles to drive more traffic to your blog
Create well-researched and illustrated content; the more time people spend reading your posts, the better. Dwell time is a ranking factor too.
Write longer posts; count the number of words in the blog posts which rank top 10 for the keyphrase you want to be ranked for. You may also want to refer to this post by serpIQ for even more details about content length.
Link to other pages of your website or blog to reduce bounce rate, and do not be afraid of linking to reputable outside sources.
The Buyer’s Journey and Business Blogging
What is the buyer’s journey? It is a three-step process which begins when buyers realize that they have a problem, continues as they seek ways to solve it and concludes as they choose a solution.
Here are the three steps, explained;
The Awareness stage: during this stage, the buyer realizes he or she has a problem and looks for the ways to solve it.
The Consideration stage: they buyer does in-depth research and analysis of the available solutions.
The Decision stage: the buyer finds a suitable solution to get the problem solved.
Business blogging is a great way to catch the buyer’s attention at the point when they realize they have a pain point because it is during this stage that they look for additional information (educational content, testimonials, and customer feedback) that would help them to solve the problem. This is where you must show expertise in a well-researched and informative blog article.
Understanding your prospects’ needs is of vital importance; for this reason, you may want to create buyer personas. A buyer persona is a fake character with the traits of your ideal customer. You need to create as many of them as it is necessary for your particular business goals. The number of details you may want to include also varies; it may be sex, age, income, education, shopping preferences, goals, challenges, etc.
Small Local Business Blogging Tip
This small business blogging tip is a real life example, and it is all about driving highly targeted traffic that brings sales. This plan formed after I analyzed the Google AdWords data of one of my clients, a home window repair company. Search queries with local intent were bringing them results from a conversions point of view (they were enjoying a conversion rate of approximately 20% in Google AdWords).
The client offers their services in 30 cities, and there are about ten groups of keywords which describe the type of problems which they solve (30 x 10 is 300 extra pages to create!).
We created local landing pages for major services in each city, however, were still too many key phrases which we wanted them to rank highly for.
Our page title looks like this:
[service name] + [city name] + [state name] Creating 300 pages with similar, directly selling content might have been a good idea, but Google loves content which brings unique value to the world wide web. So, what did we do?
We decided to blog about their services. We created short case studies, detailing jobs which have been done in different cities. Fortunately, the client always takes before and after photos of their most exciting projects, so there was no lack of visual content.
This is where the concept of telling success stories was born; a strategy which has proven to drive precious, locally targeted traffic.
Establish Authority Through Blogging
The whole article is dedicated to one single thesis statement only – blogging, if done the right way, is one of the best tools to build authority and trust. Econsultancy’s study revealed that 61% of the customers read reviews before they purchase something online. As you can see, trust is everything in a digital world, especially if you are selling an expensive product or a product which requires accurate and in-depth knowledge (such digital marketing, law, medicine, etc.) which a regular person has only broad understand of.
Becoming an authority
In the real world, you cannot become a power by just declaring it; customers need proof. Writing quality, well-researched and illustrated articles is the great way to establish yourself as an industry expert.
People buy from people
People buy from people, but not from brands, which is why you should consider publishing blog articles under your real name. If consumers like your content, they will be more likely to interact with your brand; they will express their point of view, they will ask questions or even debate. This builds a closer emotional connection between you and your audience and helps to establish relationships, which is key to the success of your business.
Build Your Email List
Even though everybody’s inbox is stuffed to the brim with emails (many of are junk emails), email marketing is still a very powerful marketing tool! If done the right way, email marketing can help you to gain trust, credibility and become a kind of a friend or a friendly consultant – not a stranger. The best part is that email marketing is relatively cheap, easy to implement and it usually doesn’t take much time.
If you write great blog articles, then why not to share them with your subscribers? The hardest part of email marketing is building a customer list. Your success directly depends on its quality; people must be interested in the content you produce. This is where blogging can help.
However, if you just have a hard-to-notice Subscribe option somewhere under your category links, that will not work for everybody. I suspect that only the top resources can afford such a shy approach to inviting new readers to sign up for their newsletters.
What You Should Consider Is:
Ensuring that there is a good reason for the reader to share their email address with you
Ensuring that your sign up offer is easily noticeable and well-designed
Ensuring that the process is simple; try to avoid complex forms If you have huge amount of data, test as much as you can to find what works best for you
Lead magnet (a free to low price offer) is an excellent way to build your emails list. You can provide a free e-book, private blog section access, a free report, a cheat sheet or a discount in exchange for an email address. It is paramount not to disappoint subscribers, so you must make sure your lead magnet brings real value.
Conclusion (Spoiler or, maybe, not)
Content marketing, no doubt, is a powerful tool and corporate blogging plays a significant role in it. However, to ensure that everything you have read here works for your business goals, writing alone is not enough. You will see little to no results if nobody ever reads your articles, i.e., If you have no traffic.
If you want search rankings, then you need to invest in building links. If you want extra traffic from social media channels, then you need to grow your following and perhaps use paid advertising. If you have a limited budget, then you need to find time for guest blogging, time to participate in relevant forums, social media groups, people outreach and other activities.
Is this difficult or tedious? Not at all!
I want to finish off with a positive thought; even though business blogging will not make you quick bucks, it puts one more coin into the bank of your brand’s success every time you publish a new quality blog article. Start small and find out what works best for you and once you find your groove then accelerate your efforts. Happy blogging!
Alex Omelchenko is an SEO and PPC expert. He is a happy dad, British Fold cat owner and a COO at ProfContent, a content writing firm. Alex Omelchenko is the CEO and a co-founder of ProfContent, a copywriting firm. Alex is also astute in search engine optimization and pay per click advertising. He is the happy owner and biggest fan of his Scottish Fold cat. You can follow Alex on Twitter.
https://coronationim.com/wp-content/uploads/2017/03/reasons-corporate-blog-1.jpg7201280Alex Omelchenkohttps://coronationim.com/wp-content/uploads/2019/04/cimlogo-1.pngAlex Omelchenko2017-03-17 15:32:092018-04-23 14:02:03Why Blog For Business – Real Reasons to Start a Corporate Blog
Blogs started out as a way for people to tell other people what was going on in the community or their lives and to interact with whoever was interested, much like what social networks are nowadays. Back in the 90s, however, blogging was all there was, and it grew in popularity.
The term “blog” was coined in 1997, just around the time when site owners realized the value of SEO. You could say that blogging and SEO grew up together. However, even though search engines are becoming more sophisticated, they ‘still don’t know the value of a web page from a human perspective.
If you want to persuade search engine robots to index your site better in a search result, you have to speak their language. This requires a bit of original content creation, maybe even engaging a professional coursework writing service. Here are five ways to optimize your block better for SEO.
Concentrate On Long-Tail Keyword Searches
When search engine bots “crawl” a site in response to a query, they look for similar or related words to that query. This is why keywords continue to be important in SEO. However, you can’t just pepper your content with the keywords in which you want to rank because that’s a red flag for search engines nowadays.
Instead of using a shotgun approach, focus on making your keyword phrases as accurate as possible to your site. A long-tail keyword phrase usually has fewer competitors than general keywords. You may not be able to see these long-tailed keywords in your research, but if you have an intimate knowledge of the likely queries your target audience will make, then you’ve got it made.
For example, if you sell anime-inspired costume jewelry, you should concentrate on creating content that contains keyword phrases such as “anime cosplay costume jewelry swords” than “costume jewelry.”
The longer the keyword phrase, the more likely you are to rank for that particular query. Of course, that limits the number of people that will type in that query, but this is your target market. These are the people that are probably looking to buy your products, so you want to give them priority over people that only want to know the definition of “costume jewelry.”
Don’t worry too much about putting in the exact phrase in the exact order. When there is not much competition for a particular combination of keywords, scattering them about in the same general area should work just as well. In most cases, if you can manage to mention it once in the title, a heading, the body, and the meta description, that would be great.
Put On-Site Elements To Good Use
The trick is to insert these long-tailed keyword phrases in the content naturally.
Bots can smell a marketing ploy a mile away. You can use on-site elements such as meta descriptions and the image alt description to sneak them in. Each of your important pages should have meta descriptions as well as title tags because these are the first things the bots and readers will see and will determine how it will rank and how clickable your page will be in the search results.
Love Your Own
Many bloggers like to put external links in their content, especially to authority sites, because that increases the credibility of their site.
This is entirely accurate and will have a positive impact on your page authority. You also want to get other sites to link you, but that’s a lot harder. However, your page ranking will benefit more from links you put in content within your site itself. The more a page is linked to a site, the better it will rank in search queries specific to that page.
Of course, you shouldn’t just put internal links willy-nilly. First, you have to decide what pages you want to rank in a search and focus on sending a lot of link juice to that site from your other pages. You want these pages to be the ones that will most benefit the readers, not your business. It seems a bit screwed up, yes, but you have to look at the long term.
Readers that like and follow your page won’t do so because they found your contact page; it’s because they read or saw something interesting or relevant to them. Eventually, they will want to know who the genius is behind such fantastic content and seek your contact information on their own, so don’t worry too much.
If your contact info or other “unimportant” pages in your site (i.e. has little content) is getting a lot of inbound traffic, you want to put a stop to that. Add an index code to these pages so that the search bot won’t index them, and a follow code for internal links to them.
Putting in these codes will redirect the PageRank flow to your “relevant” pages. Just make sure you know which pages deserve these codes. You can identify them more quickly by using apps like SiteLiner, which will give you a free detailed report of what’s wrong with your site.
If you use WordPress for your blog, use the Yoast SEO plugin to automatically put index codes for tag and category archives, which are mostly duplicate content. Like pages with no content, duplicate content leaches away PageRank flow to your key pages.
Speed Is Of The Essence
Did you know the loading speed of your site is uber important?
You probably do, because like most users today, you probably click away on slow-loading pages after a couple of seconds. However, did you know that it also affects your SEO? Oh yeah, the bots don’t like to be kept waiting either!
The best way to make sure your site loads quickly is to have a dedicated server hosting your site. That means you won’t have to share bandwidth with other sites, which can slow things down during peak hours. Of course, a dedicated server is more expensive than a shared one.If you don’t have a budget for it, you’ll have to trim some fat from your pages to keep it light.
The first thing you have to do is to find out what element in your site is likely to make loading a problem. You can use Google’s Mobile-Friendly Test, which will tell you lots of things you need to know about not only your load speed but mobile usability as well (always useful as most people today use mobile to browse).
You can also try Pingdom. Once you’ve pinpointed the culprits, do what you must to make them less of a drag. A common strategy is to web-optimize large images or videos.
Be A Good Egg
Many site owners have feared the latest search engine algorithm updates ever since the Penguin fiasco, when thousands of hours and dollars spent on offsite optimization went down the drain and resulted is many of them being penalized severely for keyword stuffing, unnatural linking patterns, and using other black hat SEO techniques. If you want to avoid stress and problems now and in the future, be a good egg and follow the rules set by Google and other search engines.
Don’t buy links. Sites that offer them are less than reputable, or they wouldn’t be selling links. It can get you banned if you’re caught. The algorithm isn’t foolproof yet, but it’s getting better at detecting suspicious links all the time. Why risk it?
Have great content. This doesn’t mean you have to be mind-blowingly creative or original. It just means your content should give value to your readers over and above your marketing goals. Sure, put in a keyword or phrase to help your ranking along, but not so much that your content becomes unreadable and unnatural. Strive for the organic style, and let the dice fall where it may. You can always use the backdoor to get in your keywords (see number 2).
Don’t duplicate content. It is perfectly permissible to reference other articles in your content if it clarifies your point with the reader, especially if you link to a high-authority site. However, don’t lift the article and post it on your blog.
For one thing, you could be sued for copyright infringement, For another, you could lose credibility and damage your search rankings. To make sure you aren’t duplicating content inadvertently, check your posts against SiteLiner or CopyScape.
The Takeaway: Optimization Does Not Have To Be Expensive
Optimizing your blog better for SEO doesn’t have to cost you an arm and a leg. Small tweaks and a sincere desire to provide relevant content to your readers are all you need.
Stacey Marone is a freelance writer and a social media marketer. She creates magnetic content optimized for search. In her free time, she also does volunteer work and organizes some activities for children. Her passions involve painting, reading, and writing. You can follow her on Twitter.
https://coronationim.com/wp-content/uploads/2017/02/5-ways-optimize-seo.jpg7201280Stacey Maronehttps://coronationim.com/wp-content/uploads/2019/04/cimlogo-1.pngStacey Marone2017-02-24 12:41:082017-05-10 10:33:545 Ways to Optimize Your Blog Better for SEO